The Oral Care Market size was valued at USD 38.88 Bn in 2022 and is expected to reach USD 61.51 by Bn by 2030, with a growig CAGR of CAGR of 5.9% over the forecast period 2023-2030.

The oral care market has witnessed significant growth in recent years, driven by increasing awareness about dental hygiene and the growing prevalence of oral health issues. This market encompasses a wide range of products and services designed to maintain oral health, including toothpaste, toothbrushes, mouthwashes, dental floss, and professional dental care.

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One of the key factors driving the growth of the oral care market is the rising consumer focus on preventive healthcare. People are becoming more conscious about maintaining good oral hygiene to prevent dental problems such as cavities, gum diseases, and bad breath. This has led to an increased demand for effective oral care products that can help individuals maintain healthy teeth and gums.

Moreover, advancements in technology have also played a crucial role in shaping the oral care market. The introduction of electric toothbrushes with advanced features like pressure sensors and timers has gained popularity among consumers seeking more efficient cleaning methods.

KEY MARKET SEGMENTS

By Product Outlook

Toothbrush

  • Manual
  • Electric (rechargeable)
  • Battery-powered (non-rechargeable)
  • Others

Toothpaste

  • Gel
  • Polish
  • Paste
  • Powder
  • Mouthwash/rinse
  • Medicated
  • Non-medicated
  • Denture Products
  • Cleaners
  • Fixatives
  • Others

Dental Accessories

  • Cosmetic Whitening Products
  • Fresh Breath Dental Chewing Gum
  • Tongue Scrapers
  • Fresh Breath Strips
  • Floss
  • Others

By  Type Outlook

  • Countertop
  • Cordless

By Application Outlook

  • Home
  • Dentistry

Major Players Listed in the Report are as Follows:

Colgate-Palmolive Company, Church & Dwight Co Inc., GlaxoSmithKline plc, Dr. Fresh LLC, Dentaid Lion Corporation, Procter & Gamble Company, Sunstar Suisse S.A, Johnson & Johnson Services, and Others.

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